Pharmarooticals rebrand
Brand strategy
Positioning built on purpose
Finding the right angle
We mapped Pharmarooticals' competitive landscape and identified the intersection where nature meets rigorous science. The strategy positioned them not as another juice brand, but as a trusted partner for those serious about their health.
Visual identity refresh
We built a nature-inspired visual system that speaks to both the organic roots and scientific rigor at Pharmarooticals' core. Every element, from the logo to the color palette to the packaging, reflects the brand's commitment to purity and precision.
Website look and feel
The website became a living expression of the brand—modern, vibrant, and grounded in the science behind each blend. We designed an experience that educates as much as it sells, giving customers real reasons to trust what they're drinking.
Fresh approach to juice branding
Clean design that builds credibility
Transparent storytelling about ingredients
What comes next
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