When FIBB Med Spa came to VQ Branding, they were ready to grow—but their brand wasn’t. With plans to open new locations, they faced a critical challenge: how to scale without losing brand clarity, consistency, or identity. They needed more than a visual refresh—they needed a system that could grow with them.
FIBB had a strong service offering, but their brand presentation lacked structure. Visual inconsistencies and unclear messaging made it difficult to present a unified identity across all customer touchpoints. Without a strategic foundation, expansion risked creating a disjointed brand experience.
We began by working alongside the FIBB team to understand their goals, values, and vision for the future. Through workshops, audits, and collaborative planning, we built a branding system designed to support expansion—without compromising identity.
We focused on clarity, consistency, and confidence. Every piece of the brand was aligned around a central strategy that would not only guide internal decision-making but also resonate with customers at every location.
Our team provided:
These services laid the foundation for a professional, scalable brand experience—helping FIBB grow with confidence and clarity.
With a strong brand system now in place, FIBB Med Spa is prepared to expand seamlessly. Their team is empowered with tools and strategies that support alignment across all locations, ensuring that no matter where the brand shows up, it speaks with one voice—and delivers the same exceptional experience.